BUSINESS STRATEGY
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Q1)
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XYZ
Ltd. Wishes to adopt the cost-leadership business strategy for one of its
SBUs. How
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should
it ensure operational effectiveness in terms of productivity, processes,
people and pace?
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If, after 1 year, the company wishes to change
over to a differentiation business strategy,
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identify
the changes it should bring in its approach to attain operational effectiveness.
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(10 marks)
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Q2)
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Take an
example of any service institution of your choice (example: hospital) and
suggest how
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operational
control will work in such an institution.
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(10
marks)
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Q3)
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Discuss
the importance of strategic changes for the following organizational systems
(a)
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Information, (b) Control, (c) Appraisal, (d)
Motivation, (e) Development and (f) Planning
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(10 marks)
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Q4)
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Take an
example of an Indian company. What steps should it undertake for resource
allocation
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for implementing its strategies?
What difficulties could be expected while doing so and how can
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they be
dealt with?
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(10
marks)
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Q5)
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In what
way is the concept of life cycle and SWOT analysis helpful in making
strategic choice
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at the
business level?
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(10
marks)
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Q6)
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Explain
why business policy is a capstone, integrative course. How can an
understanding of
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business
policy help in a career choice?
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(10
marks)
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Q7)
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Explain
the meaning of strategic management in your own words. Identify the roles
that CEOs
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play in
strategic management.
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(10
marks)
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Q8)
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Describe
the essential characteristics of a mission statement. In what different ways
can a
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mission
statement be formulated?
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